Art Marketing, Life/Work

Getting an arts marketing job

12.19.08 | Permalink | Comment?

I’m often asked ‘how do I get a job in arts marketing?’.  Some come from the commercial world and want to move into a sector that means more to them. Others think that working in the arts will be a softer option -  less ruthless than the commercial sector. However, most agree that jobs in [...]

Art Marketing

My First Big Test: 96% Passed

04.28.08 | Permalink | Comment?

7,628 people came to Celebration Weekend. Up 58% on the same weekend last year. Managed to attract visitors against fierce competition from cold beer and the great outdoors over the first real weekend of summer sun.

Art Marketing, Second Life, Speaking, Tech

After The Day

02.23.08 | Permalink | Comment?

On 20 February, I spoke at the Museums and galleries marketing day about ‘Second Life: a new third place?’.
This is how it felt. A big cinema space. A huge screen behind me. A stage. Me wired up (and my voice booming round the room). Sound guys recording me from the top right. Lights [...]

Second Life, Speaking

The Big Smoke

02.07.08 | Permalink | Comment?

On 20 February, I’m speaking at the Museums and galleries marketing day about ‘Second Life: a new third place?’ .

Podcasting, Writing

Growing Your Own Audience

10.18.07 | Permalink | Comment?

Wrote a piece last night for ArtsProfessional on how are non-arts firms are using podcasting. What arts organisations can learn, and how to get started. Out (if they like it!) on Monday 5 November 2007. A little preview:
Plodcast, by the West Midlands Police, wants more ‘budding bobbies to join the force’. In their surprisingly fun [...]

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